Tag Archives: Telemarketing

Reinventing Telemarketing Through Innovation

Telemarketing is increasingly being frowned upon with lesser and lesser budgets being allocated to it. This is in spite of the fact that it is telemarketing is one of the most effective tools with higher conversion rates (about 27%). The problem – Telemarketing is Expensive! 62% of B2B marketers complained that lack of resources, staffing […]

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8 Reasons to step into Direct Marketing, if you haven’t already

Direct Marketing enables communication with targeted groups of consumers and it helps you build profitable customer relationships.  Here are 8 objectives Direct Marketing will help you achieve. These are also all the reasons you should use DM as a tool to improvise business functioning, especially in B2B Marketing: Generate new business leads and sales Increase […]

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