Sales Capacity and Pipeline Velocity September 24, 2013 admin B2B Sales and Marketing, Blog, Lead generation Comments Off on Sales Capacity and Pipeline Velocity Scaling Sales Capacity and Pipeline Velocity If you think of each sales representative like a manufacturing plant, then each person on your team has a measurable capacity. […] Read more
Reinventing Telemarketing Through Innovation November 13, 2012 admin B2B Sales and Marketing, Blog, Lead generation Comments Off on Reinventing Telemarketing Through Innovation Telemarketing is increasingly being frowned upon with lesser and lesser budgets being allocated to it. This is in spite of the fact that it is telemarketing is […] Read more
8 Reasons to step into Direct Marketing, if you haven’t already January 26, 2012 admin Blog, Database Management Comments Off on 8 Reasons to step into Direct Marketing, if you haven’t already Direct Marketing enables communication with targeted groups of consumers and it helps you build profitable customer relationships. Here are 8 objectives Direct Marketing will help you achieve. […] Read more
Steal ideas, not content January 25, 2012 admin B2B Sales and Marketing, Blog, Social Media Marketing Comments Off on Steal ideas, not content Plagiarism, content duplication and newer Google algorithms that promise numerical weightings to content owners have fought the long war of providing us with Faster results vs Original […] Read more
3 Effortless ways to build a list yourself January 19, 2012 admin Blog, Database Management Comments Off on 3 Effortless ways to build a list yourself List Building is not just about earning an income using the Internet. It is also about having a list of active subscribers, converting them into prospects and […] Read more
Social media and email marketing in perfect harmony: Ideas to integrate your efforts January 17, 2012 admin Blog, Email Marketing, Social Media Marketing Comments Off on Social media and email marketing in perfect harmony: Ideas to integrate your efforts While many companies utilize both social media and email marketing most companies are missing out on the substantial benefits of integrating the two methods. With integration between […] Read more
Blogs and Banter in the world of brands: 8 Things you ought to know about blogging January 13, 2012 admin Blog, Social Media Marketing Comments Off on Blogs and Banter in the world of brands: 8 Things you ought to know about blogging 1) Blogs are not about the media, but about democracy Everyone is a reporter, you know. As a representative of the communications department, one can’t help but […] Read more
A good time to invest in Social Media, or not: Find out what’s best for your business January 11, 2012 admin Blog, Social Media Marketing Comments Off on A good time to invest in Social Media, or not: Find out what’s best for your business As of mid 2011, 44-percent of Fortune 500 companies didn’t have a Facebook account and another 40-percent don’t have a Twitter presence. These companies –with a vastness of […] Read more
5 Things to keep in mind before creating a content strategy for your B2B Blog January 9, 2012 admin Advertising and Branding, Blog, Social Media Marketing Comments Off on 5 Things to keep in mind before creating a content strategy for your B2B Blog If your business has decided to jump on the blogwagon, it’s essential to understand exactly what it is that you’re setting out to achieve. Here are 8 […] Read more
How Internet influences buying decisions and what you should do about it January 6, 2012 admin Advertising and Branding, Blog Comments Off on How Internet influences buying decisions and what you should do about it There was a time when consumers looked out to relatives, friends and/or neighbours while making purchase related decisions. With the ever-emerging Internet, even strangers sharing common ideas […] Read more